WELCOME TO A NEW KIND OF BEAUTIFUL
PRESENTED BY THE FASHION HERO!

It is the first competition TV series changing the unrealistic standards in the beauty and fashion industry, and empowering real people to become role models for this generation.


22 contestants from all over the world will take part in various challenges, each one designed to test the contestant’s self-belief, clarity and strength of character while remaining true to themselves. In the end, four will be chosen to participate in an international brand’s marketing campaign. However, only one winner will be chosen as the new face of A New Kind Of Beautiful TV series presented by The Fashion Hero.


You never thought you could be on TV? Well, think again! A New Kind Of Beautiful TV series presented by The Fashion Hero celebrates diversity and welcomes all sizes, shapes, colors and ethnicities. This is your chance to disrupt the fashion industry, become a role model and be the change you want to see in the world! Sign up and start voting for your profile to win our monthly contest and get cast on our upcoming season!

MEET OUR NEWEST CONTESTANTS
Most Recent Winners

Each month, 10 candidates are selected for the chance to become the new face A New Kind of Beautiful TV series presented by The Fashion Hero. 9 contestants will be viewed by our producers and could potentially be cast, and the contestant with the most votes is automatically entered to be a part of our next series!

Siobhan Gardner

Siobhan Gardner

U.K.

Keilley Lee Marques

Keilley Lee Marques

Spain

Betti  Pfeffer

Betti Pfeffer

Germany

Axel Vasquez

Axel Vasquez

USA

Dayna Navas

Dayna Navas

USA

Dylan Goshorn

Dylan Goshorn

USA

Jannelle Herrington

Jannelle Herrington

USA

Marie-Michele Dion Bouchard

Marie-Michele Dion Bouchard

Canada

Thabiso Ngcobo

Thabiso Ngcobo

South Africa

DANIELA MARZAGAO

DANIELA MARZAGAO

Brazil

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