I am Jay-jay and I am a Fitness Trainer and a Physique athlete.

My dream is to change the modeling and fashion industry scene in the Philippines. To make it more Filipino.

I wanted to make the first step and challenge the fashion/modeling standards in my country the Philippines. Which doesn't really fit the image of a true Filipino. Most models that are seen here are Tall, light skin, foreign looking models. An average native filipino (most of the Filipino population) would normally look small, dark , flat nose, thick lips, which is what I also look like. However, mainstream media and the modeling scene refer those traits as being ugly. I want to change all of this. I want the Filipino people to think of themselves being beautiful. I want the Filiino to be confident of themselves and not to think of themselves as ugly/inferior because we are truly a beautiful race