WELCOME TO THE FASHION HERO!

Welcome to The Fashion Hero, the first TV competition series changing the unrealistic standards in the beauty and fashion industry, and empowering real people to become role models for this generation.


33 contestants from all over the world will take part in various challenges, each one designed to test the contestant’s self-belief, clarity and strength of character while remaining true to themselves. In the end, four will be chosen as ambassadors to participate in an international brand’s Marketing campaign. However, only one winner will be chosen as the new face of The Fashion Hero.


You never thought you could be on TV? Well, think again! The Fashion Hero celebrates diversity and welcomes all sizes, shapes, colors and ethnicities. This is your chance to disrupt the fashion industry, become a role model and be the change you want to see in the world!

MEET OUR NEWEST CONTESTANTS
Most Recent Winners

Each month, 10 candidates are selected for the chance to become the next Fashion Hero. The contestant with the most votes is automatically entered to be a part of our next series!

Lyrik Allure

Lyrik Allure

USA

Serena Buie

Serena Buie

USA

Jenna Webb

Jenna Webb

USA

Joy Smith

Joy Smith

USA

Danasha Middleton

Danasha Middleton

USA

Laura Bartlett

Laura Bartlett

U.K.

Molek Everett

Molek Everett

USA

Jaé  Joseph

Jaé Joseph

USA

Shazda Nzaro

Shazda Nzaro

Tanzania

Onalenna Motong

Onalenna Motong

South Africa

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